I hadn’t been back to the Trew Era Cafe since its opening back in March 2015 so I was keen to see how this inspiring project was progressing. The cafe was one of the outcomes of the successful campaign by residents of the New Era Estate in Hoxton to fend off developers. Russell Brand opened the Trew Era Cafe as a social enterprise with the aim of supporting people in abstinence based recovery. The aim was also to provide a community space for local people and to source as much produce as possible from the surrounding area.
The herbs used in the delicious range of vegan and vegetarian dishes are grown in pallet planters in the walled garden at the back. All the produce is organic. They plan to find allotment space to grow their own vegetables which will form part of the training programme.
The coffee is roasted by Mission Coffee nearby in Clapton, who also provide barista training. The jams and granola are produced locally. Edit Hats beanies are on sale, for each purchase Edit donate a hat to the homeless. For every postcard bought from the selection hanging on the wall a tree is planted in Scotland and you can even go along and help with the planting. There are free Sunday morning meditation drop-ins and regular evening meetings.
There’s a great friendly vibe around the place and the coffee is fantastic. The plan is to hopefully expand into an vacant unit next door to provide a more diverse range of training and support. Hopefully the Trew Era message will spread beyond Hoxton to the wider world. To badly paraphrase Billy Bragg – the revolution is just an organic soy milk cappuccino away.